Our new tech specialist

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October 11, 2024
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Welcome to the last part of our introduction series: Let's talk about the fourth and last co-founder of our company.

Dom is originally not from Munich, but moved here 10 years ago and stayed for the city and the work.

It has always been a dream of his to start his own business. With Craft Clarity, he fulfilled this dream and sees various customer projects combined with his own products.

Before Craft Clarity, he was a freelancer and always the external consultant, but now he enjoys having a real team around him. “I feel like I've arrived. It feels like home,” he says.

In the team, he is our creative technologist. He likes to mix his knowledge of creative design with conceptual strategy, which he both studied at university. He loves to apply his knowledge in an interdisciplinary way and to have different tasks every day, as he can pick up new topics very quickly.

However, new developments in technology and a sense for new discoveries are his passion. His specialty is evaluating new technologies and making realistic assessments of how promising they are for the future. This is not only important in his private life, but also a cornerstone of his work at Craft Clarity.

He is also our number one contact for all things web3 and also the proud master of our 3D printing machine.

He is a man of many interests. When he was 14, he performed as a fire-spitter. He defied the risks until they finally forced him to quit. After all, his beard was more important to him.

Dancing is also one of his hobbies. Whether salsa, merengue or disco fox, you used to find him at dance school every day of the week. Music is another important element in his life. He listens to everything - except German Schlager.

He also loves beaches and the sea, and was particularly impressed by New Zealand, where he traveled for 3 months.

The focus of the latest edition of “What's on your mind” is a critical look at how new technologies are impacting society.

“The new technologies are turning our world upside down. Artificial intelligence is not yet ready to replace everything, but it is developing so quickly that many companies will soon be faced with redundancies and it will lead to many people losing their jobs. If you can achieve a good result from AI and only have to evaluate it, then humans will become curators rather than producers. Even though AI also makes jobs more efficient, there are limits to how far this can go. Once there are fewer and fewer people who have to produce, it is clear that more and more jobs will be cut.

As a result, life without a good job changes a lot of things, both financially and socially.

This quickly brings us to the point of what can be done about it. Financially, there is already unemployment benefits, but we also need strong ideas about an unconditional basic income. An AI-tax is also under discussion to allay fears. But there are no precise measures for this issue yet.

To get a basic understanding of AI you have to understand that the basis of it is data. Until now, the data has been created by humans. Human errors, such as human prejudice or racism, are often hyper-trained into it, which is another big problem. At some point, when AI no longer needs human data for training but only AI data, this will become even worse.

However, another big issue I see is that many artists and manufacturers will be exploited and used without their knowledge because the AI has to be fed with human data. The data used for training should be disclosed so that this no longer happens. People who have created something for years are being replaced and their work stolen. Action needs to be taken.

Another major challenge that comes with the growth of AI is that it is also far too easy to copy an identity. Even cloning the voice or using other people's faces for your own purposes, such as propaganda, is possible. Deep-fakes are becoming more and more drastic and extreme. That's totally utopian and absurd, but it's already happened.

You should think about making up secret words with your family so that you can expose scams. This issue goes beyond data protection - it's now more about protecting your own identity.

Besides that, you should always look at how companies and platforms deal with their content and AI training. That would also be very important for every individual. In addition, everyone should have a basic understanding of how AI works.

If I post pictures on Instagram, for example, then bots can download everything as they please if you don't explicitly decline.

An extra law needs to be introduced where you can sue for your identity.

If you put a positive spin on it: AI can help with many things, whether in everyday life or at work. It can make many things easier. But you can only understand and weigh up the potential and risks if you are actively dealing with it.

You should always be open to new technologies, but also be on the watch! The only way to protect yourself is to know the risks.